BrIEf

Sciex, a global manufacturer of scientific equipment, sought a dramatic and engaging launch and promotional film for their groundbreaking new Mass Spectrometer, to be shown at an important industry event. Our challenge was to make a film that teased their new Acoustic Ejection and Turbo-V Nebulisation technology, which would stand out among the dry explainer videos of their competitors.

Working with the Sciex technical team, we developed a cinematic journey of a sample particle passing through the different parts of the machine, before being nebulised and analysed in to raw data.

Our film was so well received internally that Sciex decided to re-design all other event branding using our creative approach. We created 10K still images for print and looping animations of the hero scenes from the film, making Sciex’s presence and products at the event unmissable.

Studio
Pebble Studios

Client
Sciex

Delivery
2:30min HD Event & Web

My Role
Design Director, and all 3D and Compositing